Tuesday, November 2, 2010

Hiring a Custom Web Design Company benefits

Now a day if you own a business, there is possibly a good chance that you could benefit from having a custom website. Whether it would sell your services, display your product, or provide useful information to your customer the right custom web design could be the best bit of marketing you have ever done for your business. Shockingly enough, there are still numerous businesses out there that do not have any type of Internet profile at all while some that do have web sites are sold on cookie cutter design that are all too common looking and are getting lost in the crowd.

For almost any business, a custom web design can have many benefits. It can set them apart from the competition, it can build value in their product or service, it can inform potential customer to help push them over the fence, or it can even be an easier way for people to get in contact with them. Whatever the reason, a web site is not going to hurt a business as long as it is built to look professional and is useful for visitor.

Once someone finds the right web design company to build their web site, or to revamp an older existing web site, they will begin to see the benefit unfolding. There are so many features and tools that can be used on websites today to give the users information that will somehow benefit them as well as the web site owner.

With a website design company, owners can let them know what their budget is and they can build the website to stay within that window. Other straight up template designs are already priced out and may force them to not get all the features they want and may come standard with some features they do not need. With a customized site design they can pick and choose what features they want while staying within a projected budget.

Choosing a custom website design over a standard template or cookie cutter type looking web site has its advantages. Versatility is a huge factor with custom web sites. A standard design can be custom formatted to fit any business. Not only can the overall design of the web site be customized, but the way the site is navigated, how users provide their information, the purchase process, and many other features can be fit to do almost anything which gives the site owners a lot of flexibility in trying and testing different method.

A unique look is another plus when doing a custom website. A custom site will be a one of a kind looking web site that nobody else has. This alone can make a company stand out from the competition. It will also allow the company to add their colors, logo, and overall theme so their company's look remains consistent which is a sign of professionalism.

Most of all, hiring a web design company to build a web site will allow some control over the content, menu items, features and the overall design of the website. Also, down the road changes will be easier and less expensive because they will have built a good relationship with the web design company during the web site building process.

Monday, November 1, 2010

Part 2. How to select a Web Design Company

Before you select a web design company, it is important for you have a following things.


Once you’ve prepared your ideas for your Web site, you should start looking at Web design company online. Since you’ve prepared and know what you want out of your Web site, you want to look for different firms that will be able to deliver the site you need. One of the best ways to find a design firm is to identify Web sites that you like and look at the bottom of their homepage to see who designed their site. If this doesn’t work, you may try using search engines to generate a list of Web design firms. Once you have a list of firms to look at, you will want to select at least three to investigate further and seek quotes from.
Assess Portfolio
As you are looking at design companies online, look at the layout and usability of their website. If you have a hard time finding your way around or are not pleased with the Web design you see on the website, look for another firm. If you are pleased with what you see as you navigate around the website, the next step is to look at the Web designer’s portfolio. As you look at what they’ve designed for their clients, determine if you like the work that you see. If you are not satisfied with what the designer is capable of producing, move on until you find a firm that impresses you.
Ask Questions
Once you’ve identified at least three firms that you are interested in, it is important to ask specific questions to help you determine which firm will work the best for you. Some questions that you will want to ask each company are:


  • How long have you been designing business?
  • Do you have materials to help me get started?
  • How much do you charge? Per hour? Per project?
  • Can I see some of your search engine rankings?
  • What kind of support do you offer?
  • Who will maintain my site?
  • Will you maintain my mail server?
  • Can I monitor the progress of my Web site development?
  • Do you offer additional services such as Search Engine Optimization (SEO) and copywriting? 


As you are talking with potential Web designers, be aware of how they answer each question. Are they willing to take the time to make sure you understand things or do they sound rushed or annoyed by having to answer your questions? You will be working closely with your Web designer, so it is important that you choose someone that you can comfortably work with.
Check References
Once you have received satisfactory answers to the above questions and feel confident with a Web design company, it is important to check their references. Ask past clients if they were pleased with the work done for them, if deadlines were met, and if work was completed within budget. Talking with past clients will help you determine if a designer will accomplish what they say they will in a professional and ethical manner.
Selecting a Web designer and developing a Website to help you accomplish your goals is a time consuming process. A Web page can be a very effective tool that is part of your larger online marketing strategy. Therefore, it pays to develop a site that will provide a strong return on your investment. Your business Website is also the first encounter many people will have with your company—make a lasting impression by investing in a solid Website with bitwords.com. Get started on your Web site today by calling 0800-223-1891.

How to select a Web Design Company

Having an eye catching Website is one of the most important aspects of your business and online marketing campaign. Your Web site must be professional, inviting and easy to use if you want your Website visitor to turn into your clients. You can have a lot to lose, if your website is poorly designed. Not only can poor design drive away potential clients, but poor design can cost you money and harm your reputation as well. To avoid such costly mistakes, it is important to hire a web design company that can help you not only create a user-friendly website, but help you develop a strategy to drive targeted traffic to your web site with conversion rate in mind.

Before you start searching for a Web design company, it is important for you have a vision, plan and a goal for your Web site.

Vision: The overall vision of your Business website should match the vision of your company. If you already have print materials and print ads for your company, you will want to continue that theme on your Web site. Consistency is very important when developing brand recognition. Before you meet with your Web designer, you will want to compile all of these materials for him or her so they can get a feel for the vision you are trying to cast.
Plan: Part of planning your Website is looking at other business websites and writing down what you like and don’t like about sites that provide the same type of services that you do. Notice color schemes, navigation bars, and special features. You should also start planning how many pages you want on your Web page and develop content for each individual page. Looking at other sites can help you generate a plan for what you want to incorporate into your Web site.
Goal: It is important to know the purpose of your Web site. Do you want to create a site where current clients can get more information? A site where you are targeting new clients? Or both? Knowing who you are designing your site for and what you want to accomplish with your site will help you develop the content and design you need to meet your goals.

Preparing ahead of time allows you to explain what you want in a custom web design to a Web designer. Remember, Web designers are not mind readers and the more specific information you can give them about the development of your site, the easier the process of developing your site will be. Not to mention the money you will save by not wasting the time of your Web designer.

Selecting a Web designer and developing a Website to help you accomplish your goals is a time consuming process. A Web page can be a very effective tool that is part of your larger online marketing strategy. Therefore, it pays to develop a site that will provide a strong return on your investment. Your business Website is also the first encounter many people will have with your company—make a lasting impression by investing in a solid Website with bitwords.com. Get started on your Web site today by calling 0800-223-1891.